Banners Kitchen & Tap
SOCIAL MEDIA ENGAGEMENT BRAND KIT FOR BOSTON RESTAURANT
Banners Kitchen & Tap is a multi-level immersive restaurant and bar featuring upscale tavern cuisine, as well as, classic game-day menu staples and many other unique offerings. Named for the iconic Boston championship team banners raised into the rafters throughout history, Banners Kitchen & Tap is located in the hub of New England sports, on the former site of the Boston Garden, adjacent to the TD Garden and North Station at The Hub on Causeway.
Banners reached out to Chameleon DG to help open the restaurant in style and increase their brand engagement & exposure by providing more social assets for their patrons. Banners boasts the biggest in-restaurant LED TV screen on the East Coast and wanted an impactful Banners logo animation to grace the screen making for a dramatic backdrop during the grand opening.
CLIENT
Banners Kitchen & Tap / Patina Restaurant Group
LOCATION
Boston, MA
INDUSTRY
Restaurant & Hospitality
SERVICES
Animation
Motion Graphics
Social Content
Illustration
Graphic Design
Creative Concepting & Execution
SOCIAL CONTENT
In addition to the logo banner animation, Chameleon DG was asked to create a suite of, animated and static images for the restaurant’s Instagram platform that would have mass appeal. The illustrated GIFs needed to have a specific look in order to maintain consistency with the restaurant’s established brand system.
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